Link To Other Posts And Pages In Your Blog

Hello People,

This is another sneaky little tip that makes sense once you understand how Google looks at your website. Basically, Google views each of the posts and pages on your blog as a separate entity. And because of this, it creates a separate "page rank" for each of your posts and pages by treating them in isolation.

That's why sometimes, when you look at some blogs, their home page could have a page rank of 6, but then their About page may only have a page rank of 2 or 3. So, knowing this bit of information, you can use it to your advantage by creating links to and from your posts and pages.

When you do this, and Google crawls a specific post on your site, and you happen to link back to another post, Google will follow along that link and pass on some "page rank juice".

I'm just using simple terms here to try and explain this in the most simple way. So, if you don't quite fully understand all of this, don't worry about it too much. But just make sure your regularly link back to other posts and pages when you create new content.

For example, say you create a new post, and while you're creating it, you remember that you talked about a related topic on a previous post. You can then simply link back to that previous post and that will do the job. And that's all there really is to it.

If you do this, it will help the Google bot understand how content in your blog relate to each other, and as a result provide you with better overall rankings.

 

Hopefully this article can help you in running your business.

Yours in success,
Suryatna